…that keeps you in front of new and existing customers
Creating Communication to Deliver Results
Email is one of the most cost-effective forms of marketing. instantaneous, your message can be completed tailored to each recipient and you can easily automate your campaigns.
But sending emails is not the hard part – making sure they get opened is. It’s all about sending the right messages, to the right people at the right time. And we can help you do it.
SjR.Digital helped Centralised our data to create a clean targeted email list. They organised the required GDPR e-shot to ensure our audience was happy to hear from us and ran the first-ever marketing e-shot in our 30-year company history.
The results were fantastic generating over £20k in additional revenue and new orders.
This has proved amazing value, highlighting the opportunity for an ongoing email strategy which SjR.Digital will be an intrinsic part of.
Mark Regan - Managing Director Regent Envelopes Ltd
Email Done Right
Back in 2018, when GDPR came into force, many people were worried it was going to be the end of email marketing. Fortunately, it wasn’t, and email marketing still generates fantastic
returns. Not only is it a good way to get in front of new customers to promote your brand, it’s also brilliant for staying in touch with existing customers
But there are a lot of pitfalls to look out for, and not just GDPR related. Sending a wrongly worded message can actually damage your brand, and aggressive emails can put your customers off. The last thing you want is for all your contacts to unsubscribe before you’ve even started building relationships.
The Benefits of Email Marketing
Whether you use email to generate leads, stay in touch with existing customers or a mixture of both, it offers many benefits.
- Can be easily automated
- Low cost and instantaneous
- Easy to personalise
- Keeps you in front of your customers
Building a Database
You might think building up a database of email addresses will be a long and difficult process, but you could be surprised.
Just because you aren’t compiling a physical list, doesn’t mean you don’t already have one. We can help you make use of the data you already have – from your CRM, your inbox and your existing contacts. Plus, we can help you create downloadable content that can be exchanged for email addresses.
Automation and Personalisation
Sales funnels, nurture sequences, newsletters – whatever you want to send, it can all be automated. And that makes it easier to send your content at the right time, so you get the best response rate. Plus, you can segment your email lists and choose which offers and messages go to which types of client. And the good news is, we can take care of it all for you.
Whether you already have an idea for an email campaign and just need help to co-ordinate it, or you want to explore how email can work for your business, we’d love to hear from you.
We’ll have a chat about what you’re trying to achieve and work out the best way to do it.
So don’t be shy, get in touch and let us help you grow your email list and your business.